Ann Marie Puig offers tips to aspiring female entrepreneurs
Date : July 30, 2019 By
It’s a decent time to begin a business — particularly in case you’re a female entrepreneur. In the course of the past three decades, the quantity of businesses owned by women has expanded substantially, from 402,000 in 1972 to 12.3 million in 2018. Today, four out of every ten companies in the U.S. is owned by female entrepreneurs. As the trend continues, there are key elements that can help female-owned startups gather additional strength and Costa Rican business leader and philanthropist Ann Marie Puig discusses some of them.
Huge numbers of females experienced a childhood in corporate America or a male-overwhelmed business. From that experience, women are frequently informed that, if you’re female, being bold doesn’t necessarily lead to success. Be that as it may, in running your own organization, the best thing you can accomplish for yourself is to bolster your own position. Says Puig, “Get out and talk to as many people as possible in order to promote your business and what is needed to make it successful.” This can include virtually anyone – friends, family, casual acquaintances and even those sitting next to you on the plane.
Perseverance and energy are also important for success. Once the journey begins, it has to be followed until the very end. There will be naysayers who will question you, and in the event that you don’t have a decent group around you, it could be difficult to forge ahead. However, the vast majority of this perseverance will originate from within.
It’s important to know your market. Make sense of how your service or product will fill a financial need and take care of an issue or crucial point that the objective market faces. Adds Puig, “It’s imperative to have the option to impart that need to other people.”
Entrepreneurs can easily learn from other small business owners – their successes, as well as their failures. Don’t anticipate that your desire to seek input from another entrepreneur will be poorly received; almost all small business owners have been in the same situation and are often eager to impart their wisdom.
Keep overhead costs low by using free assets to begin your business. There are many free online assets, for example, SCORE.org, which offers business counsel, including plans and marketing concepts. The site will likewise connect you with a coach in your general vicinity to help control you. Asserts Puig, “Use what you now have and get innovative. This includes testing products or services from a home office before investing in additional real estate. Reuse and recycle anything that can help you grow your business and also check want ads for the possibility of picking up free supplies.”
It’s also import to connect with loved ones for assistance. They will most likely be willing to donate items to help the business get off the ground, as well.
When getting started, don’t incur any reoccurring expenses unless they’re absolutely necessary. As much as possible, use free alternatives while the business gets established and then make the investments that will help it continue to grow.